Redline Specialist Cars
A digital rebuild for the UK's leading specialist car dealer - a faster, sharper CMS-driven website, deeply integrated and automated with AutoTrader, HubSpot and more.
Redline Specialist Cars is the UK's leading specialist car dealer - trusted by enthusiasts and collectors to source and supply some of the finest performance, prestige and supercars in the country.
Their previous website was not performing at a level suitable for the business, including AutoTrader integration issues and limitations in search engine visibility.
We delivered a complete rebuild: a fast, conversion-focused website powered by a CMS, with AutoTrader API integration running throughout so stock, pricing and imagery stay perfectly in sync – and HubSpot connected to capture every enquiry.
The new platform has transformed Redline’s presence online. Organic search performance has climbed significantly, pages load in a fraction of the time and visitors are spending longer exploring the showroom from wherever they are.
With AutoTrader keeping every listing automatically up to date and additional integrations automating other website tasks, the team spend less time on admin and more time doing what they do best – selling exceptional cars.
The result is a website that works as hard as the business it represents: fast, findable and built to convert.
Let's build something exceptional.
Tell us about your project - we'll take it from there.





